Spitch, an established Swiss company with global presence, specialized in Speech Technologies and Solutions, is pleased to announce that Piergiorgio Vittori has been appointed Country Manager Italy.
After joining Spitch in late 2017 as Global Development Director, Piergiorgio has also taken over the responsibility of the Italian market, leading its steady growth and coordinating the company's strategic development activities in consolidation of existing segments and expansion in new ones.

While stepping in as Country Manager Italy, Piergiorgio will maintain his current role as Global Development Director, focused on supporting the local teams in marketing, business development, commercial activities, customer & relationship management, product development and solution customization along with worldwide scaling of the business, establishing local presence and managing the operations.

Piergiorgio has 25 years of management experience in International multi-cultural technology companies. After completing his studies in Italy at Università ‘La Sapienza’, and an experimental Master Thesis in Electronic Engineering in Germany, in 1993 Piergiorgio started working for Ericsson in Italy, Switzerland and Sweden, initially in technical roles and later covering international managerial positions within the mobile telecommunication networks and systems.

In 2002, Piergiorgio joined Loquendo, an European speech technology company, as Sales Director for the North and Latin American markets. In 2007 he moved to the USA to establish a local office and to continue the expansion of the company’s business. His contribution made it possible for Loquendo to become a global market leader. After Loquendo’s acquisition in 2011, he joined Nuance as key member of the Strategic Global Alliance Team, managing global accounts and selling speech solutions to both commercial and government clients.

In 2015 Piergiorgio joined Verbio, an European company that develops, markets and sells speech technology and solutions to global customers and partners. In his role of EVP and CRO for North and Central America, he succeeded in opening the new Mexican operations, before moving back to the USA to consolidate Verbio’s presence. Among his initial achievements, the first in-production natural language voice portal in Mexico, along with the first on-line and off-line speech analytics system for a Government bank.

“I am really proud of my new extended role: Spitch is rapidly growing in Italy and I look forward to providing our company and team with the focus, leadership and strategic vision necessary to bring the most cutting-edge solutions to our clients and partners. Spitch is an innovative company that truly believes in real customer engagement - which is not just about automation but also about the personalization of a customer experience. That's the power of Artificial Intelligence” — comments Piergiorgio Vittori.

Alexey Popov, CEO of Spitch, confims the committment of Spitch in the Italian market by adding an experienced leader: “Piergiorgio has demonstrated an outstanding business development attitude and an exceptional leadership which meet our core values. I’m certain that our Italian team and market will highly benefit from his experience and proven competence.

Spitch Italy is a fast-growing reality and is spreading the adoption of speech solutions in both traditional and ‘new-to-speech’ segments. Our approach has demonstrated that barriers that have prevented faster adoption are not that hard to overcome.”